Pick the level that fits where you are. Start free, scale when ready.
See exactly where you stand in AI search. Answer 12 questions, get your composite score and your 3 highest-priority fixes — instantly.
Your full AI visibility audit as a PDF. Know exactly what's holding you back and what to fix first — without buying the full bundle yet.
Everything you need to optimize for AI search: prompts, templates, setup guide, and implementation checklist. Install in 60 seconds, run your first audit in minutes.
Monthly updates as AI evolves, monthly audit report, and priority support. AI search changes constantly — this keeps you ahead without the manual effort.
90-minute deep dive with our team. We run the full 12-dimension audit, deliver a 20-page strategy doc, and build your custom AI search roadmap for your specific market.
We do everything. AI-optimized entity setup, review strategy, schema markup, Google Business Profile overhaul, and a 90-day content calendar. Max 4 clients at a time.
Traditional SEO and paid ads still have a role — but for local HVAC discovery, AI search optimization delivers compounding ROI that neither can match.
| Factor | AI Search Optimization | Traditional SEO | Paid Ads (PPC) |
|---|---|---|---|
| Monthly cost | $297/mo or one-time | $1,500–$5,000/mo | $3,000–$15,000/mo |
| Time to first results | 4–8 weeks | 6–12 months | Immediate (while paying) |
| Results compound over time | Yes | Partially | No — stops when you stop paying |
| Works in AI Overviews & ChatGPT | Yes — built for it | No — different signals | No |
| Requires ongoing agency dependency | No — DIY-able | Usually yes | Always yes |
| Targets "best HVAC near me" queries in AI | Yes | Limited | No |
| Defensible competitive moat | High — entity authority | Medium | None — anyone can outbid |
When a homeowner asks ChatGPT, Claude, or Perplexity "who's the best HVAC company in [city]?" — an AI system answers them. AI search optimization is the process of making sure your business is the one recommended. It involves fixing the four signals AI systems use: entity completeness (is your business fully described across the web?), review velocity, structured data, and content authority. It's different from traditional SEO because it targets LLM citation patterns, not Google's ranking algorithm.
Most businesses see initial AI citation improvements within 4–8 weeks of implementing the core fixes. Month 3 is typically when measurable lift appears in call volume. Month 6 is when the compounding effect kicks in — each piece of content and each new review reinforces your authority signal. The quiz gives you your baseline; the bundle gives you the playbook to move it.
No. The Claude Skill runs inside your Claude chat — you type in plain English and it handles the methodology. The audit prompts, templates, and strategy doc are all designed for business owners and marketing managers, not developers. The Python scripts (for ServiceTitan lead scoring and zip-code targeting) are optional — you can skip them and still get 90% of the value from the audit and implementation checklist alone.
It will — that's why the $297/month Maintenance plan exists. The fundamentals (entity completeness, review velocity, structured data, content authority) are stable because they're based on how AI systems verify business legitimacy, not on any single platform's algorithm. But the specific prompts, scoring weights, and citation sources do evolve. The Maintenance plan keeps your Skill bundle current so you don't have to track that yourself.
Yes, significantly. Traditional SEO targets Google's PageRank-style signals: backlinks, keyword density, page speed, Core Web Vitals. AI search targets entity knowledge graphs — structured, verifiable facts about your business that LLMs can cite with confidence. Google AI Overviews, ChatGPT, and Perplexity all pull from knowledge graph data, not from ranked page position. An HVAC company with excellent traditional SEO rankings can still be invisible in AI answers if their entity signals are weak.
Yes, anytime. No contracts, no cancellation fees. Log into your billing portal (link in your welcome email) and cancel with one click. Your access continues until the end of your current billing period. If you cancel and want to resubscribe later, you can — your account history is saved.
Take the free quiz — 3 minutes, instant results. You'll see exactly where you stand in AI search and what to fix first. No email required to see your score.
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